June 12, 2003

George Lois joins Todd to discuss how he has used celebrities in advertising during his 50-year career. He tells Todd about his ideas, the images that he created, and the campaigns that he started. Lois wrote "Sellebrity."

William Cronon, Vice President of the professional division at the American Historical Association, joins Todd to explain why they have made the decision to focus on raising awareness of plagiarism and misconduct. Cronon also tells Todd about the changes that have been made to their plagiarism policies.

Dominic Murphy of the California Institute of Technology in Pasadena joins Todd to discuss mental illness. Murphy explains why he and his partner believe that mental illness is not a brain disease. He explains their argument, which is based on the idea that the mind is a set of structures with evolved functions, and that mental illnesses are failures of those structures.